MLM 4.0 – How to Grow Your Network Marketing Business Online

Direct Selling, Multi-level Marketing and Network Marketing are terms used to describe a dynamic industry that sees many entrepreneurial minded individuals taking a chance on themselves to make extra income through promoting the products and services of 3rd party companies. A person often embarks on this venture due to the promise of making ever increasing financial returns as they continue to work the business over several years.

They are often brought into the venture through a friend who has signed them up, through a person they talked to at a booth in a trade show, or through the product itself which they have heard about and wanted to try; starting out as a customer first and as a sales affiliate next.

Starting such a business is undeniably hard work, especially at first when you must learn the art of selling to others one on one – face to face. Doing this is a fearsome thing for many and frequently after buying into something and paying up front for your “Starter Kit” of some sort and after trying to meet your baseline monthly quota so that you meet the requirements of getting paid each month (which often means when starting out that you are buying significant quantities of the product yourself to meet your monthly baseline required quotas – sound familiar?), many of you will give up after several months of effort and the spending a lot of your personal cash.

But some of you persevere. You persevere because you are stubborn and refuse to quit or the goal is too important to you for your future. MLM’s push you to do the face to face selling more so than the online selling because it is face to face where potential buyers can see your passion for the product which improves your odds of making the sale. Also, the company does not want to create a bad name for themselves by having 1,000’s of would be product marketers out there on the Internet spamming 10’s of thousands of people to try to make a sale because it is easier to reach out this way, impersonally, than it is to get in front of someone and sell to them – one on one – face to face. So they will regularly put some very strict rules in place about what you can and cannot do online when representing their company – and who can blame them – it is their brand you are representing out there.

By selling online, you can stay away from some of the fears associated with “face-to-face selling”, cold calling new prospects becomes a lot less stressful, you can automate a lot of what you do so the work is not as intensive and time consuming, and you can simultaneously explode your business across many countries without leaving your chair at home.

The trick to doing this? You must become bigger than the MLM / Network Marketing company you are affiliated with. People need to be seeking you out because you are a knowledgeable authority in your business niche, not because they know you are promoting product XYZ.

Once you can establish yourself as an authority online, you will gain followers and evangelists for your cause. It is these followers you can sell your affiliate products to – because you have already established a relationship with them through other means. You are not spamming them, you are educating them and then you are offering your products to your existing followers to help solve problems you have previously uncovered with them.

There are many things you can do to become an authority figure online:

  • Offer advice through blogging, YouTube videos, podcasts, etc.
  • Post comments to social media sites such as Facebook, Twitter, Pinterest, Reddit, Google+, etc.
  • Guest post where you can
  • Start sending out newsletters and e-mails and build your e-mail subscriber list.
  • Start a podcast series, hold webinars, etc.

So get bigger than the products you promote. Build an online follower base through being an authority figure in your business niche and then help them with your products. You will see your affiliate business grow rapidly and exponentially as a result.

Information Marketing: The Hidden Secrets That Earns People Millions of Dollars

Would you believe it that people are earning millions of dollars daily selling information products online and offline? You too can tap into this business and create a job for yourself and others.

People like Ewen Chia, Jimmy D. Brown, Akin Alabi, Dr sunny Obazu O. Yinka Silver and many others are earning millions selling information products. Well, I don’t want to talk about my mentors but about their secrets that you too can tape into.

What is Information Marketing?

Information marketing is writing and packaging of information inform of book, E-books, DVD, Reports that solves a particular problem of human need. It also simply means selling of information. Since people are always in need of information, information marketers finds out the solution to the need and then present it to them at a price.

Let me give you an example, a friend of mine knows how to write articles for cash online on part-time, he wrote a short report went to various high schools and sold it to the students for $10 and within two Day he sold 200 copies. You can do the calculation yourself to know what his profit was.


  • The first secret of launching an information marketing business is to find a need.
  • The second secret of launching an information marketing business is to find a solution to the need
  • The third is to inform people of that particular need, that you have a solution to their problem

How do you find a Market to sell to?

This question cannot be fully treated here. The easiest way to find a market is start with what you know. Package what you know inform of E-book, Short Reports, DVD and sell it at a price

  • Do you know how to design a website in less than 90minutes? Write a report package it and sell it.
  • Do you have special secrets about football betting? Package it and sell it
  • Do you know how to make money from writing skill? Package it and sell it
  • Do you know how to make any girl love you? Package the tricks and sell it

What do you know that you think will be of help to a group of people package it and sell it.

If you think you don’t know anything, don’t get discourage we all have something to give though you can start by learning something maybe a business, trade, skill or service

History of Enterprise Car Rentals

So few really understand the drives and motivations of entrepreneurs. Many write about them, some lecture and teach about what they are, how they operate and what they have achieved; yet so few really understand them. So many fail to realize the dedication and sacrifice it takes to win at that level and the super stars are so rare that one just has to look in awe. One of the greatest stories of Entrepreneurial success is that of Jack Taylor who founded Enterprise Rent-A-Car. I therefore recommend this book about the History of Enterprise Rent-A-Car Book is;

“EXCEEDING CUSTOMERS EXPECTIONS- The Story of Enterprise Rent-A-Car” Stan Burns Published by Greenwich Publishing.

Jack Taylor was the of Executive leasing, which turned into Enterprise Rent-A-Car. Before starting Enterprise Rent-A-Car with the help and additional money of his friends dad, Jack was a Navy fighter Pilot flying in WWII a Hellcat. Enterprise is known for its great young and aggressive workforce, mostly recruited from College. It is an MBA grinder job where you must prove yourself to be promoted and the History of Enterprise Rent-A-Car, proves they promote from within, as a matter of fact its current CEO and CFO both started out washing cars. Many great people as history will reveal started out washing cars. I can name quite a few on our own team. Jack started out in St Louis and then moved on to other major cities to develop a great Nationwide company now worth over 5 billion in assets and guess what? It is a private company not public. Here is a previous post of a few days ago as part of this post; Enterprise Rent-A-Car

I believe this to be a great company, not only because it is one of our customers, but because they do try hardest. I am a little offended by the article in Nov. 2001 of Forbes, which had a little fault with Enterprise Rent-A-Car. One needs to learn reality of highly motivated companies and not condemn or even hint at possible condemnation of what they do not understand before putting finger to keyboard. Enterprise Rent-A-Car is great and they deserve their success. GE would have done the same thing, so would Microsoft, the US Marines and anyone of our franchisees or anyone on our team including me. (I own the company; ). You do not get to be one to the top 10 Private companies in the World by being a pansy ass. Their current CEO and CFO both started at the bottom of the company and worked up to those positions. And guess what they started out by; washing cars. I tell you there is no better company in the auto business to be associated with. Trying harder may sound good, but winning because you try hardest is the best. Vince Lombarde says;

“Winning is not a sometime thing; it’s an all the time thing. You don’t win once in a while; you don’t do things right once in a while; you do them right all the time. Winning is a habit. Unfortunately, so is losing. There is no room for second place. There is only one place in my game, and that’s first place. It is and always has been an American zeal to be first in everything we do, and to win, and to win, and to win. It is a reality of life that men are competitive and the most competitive games draw the most competitive men. That’s why they are there – – to compete. To know the rules and objectives when they get in the game. The objective is to win fairly, squarely, by the rules – – but to win. I believe in God, and I believe in human decency. But I firmly believe that any man’s finest hour – – his greatest fulfillment to all he holds dear – – is that moment when he has to work his heart out in a good cause and he’s exhausted on the field of battle – – victorious.”

The people who make up Enterprise are great from the car washers to the President of the company who at one time or another were the same. I truly believe in the power of the team at Enterprise Rent A Car. One of Jack Taylor’s great quotes to his team was;


Today Enterprise Rent A Car has 300,000 cars, it was taken from $100,000 in start-up dollars to that 5 Billion in assets. 3,000 locations, Now in UK, Canada and many other countries, but did you also know that Enterprise rent-a-car also ownes many other operations non-auto? They had Mexican Restaurant Chain, Coffee Shops, Peanut Butter product line, Fruit Drink Mix line, Macadamia Nuts, Micro-brewery in Hawaii. This is a great company with great people and it has proven that great customer service and fair pricing and pure hustle is a winning combo. Talk about basics, The History of Enterprise Rent-A-Car proves it works, no one can deny it now, there were competitors who tried harder, but who is winning today? Next time you think about Entrepreneurial greats be sure to add Enterprise Rent-A-Cars, Jack Taylor to your list. Think on it.

3 Questions You Need to Ask to Do Business on YOUR Terms

Do you want your business to represent you as well as your mission? And do you also want to feel happy about the way you do business? The keys in this article help you accomplish all that – and more!

All heart-centered entrepreneurs have one thing in common:

They want to make a positive difference in the world.

And the ambitious ones, like my clients, and myself, want this difference to be BIG – as big as is possible for them.

Of course, they want to have a life as well.

Sure, they want to reach a lot of people. And yes, they want to make good money (whatever that amount is – that’s different for everyone).

But they don’t want to compromise themselves, their values, or their lifestyle.

Unfortunately it doesn’t always work out that way.

It can be hard to have it all: success, money, fulfillment, a thriving business and a great lifestyle.

Most people aren’t even sure it is possible to have it all – let alone believe that THEY are worthy of having it all!

Don’t get me wrong: I don’t believe in woowooland where the sun always shines and money grows on trees and everybody is loving and nice and smiling and happy-happy-happy all the time.

I’m too realistic and grounded for that. Life and business can be great, but that doesn’t mean there are no challenges, problems, disappointments or overall shitty experiences.

It can get pretty messy sometimes.

That’s part of business and of life.

But I DO believe it’s possible to create a business that supports your ideal lifestyle AND make a Big difference at the same time.

And I believe you owe it to yourself and your clients to take excellent care of yourself first, and to do your utmost to create a business that serves you instead of drains you.

(I’ll share lots of wisdom and practical tips on how to accomplish this in my upcoming book ‘The Art of Divine Selfishness – transforming the world by thinking of YOU’)

Unfortunately, a lot of entrepreneurs do feel drained, overwhelmed, overworked, underpaid and unfulfilled.

I know – I have felt like that many times myself. Most recently in the last couple of months, when I didn’t manage to create enough alone time for myself.

Thankfully I have managed to turn this around by making a lot of decisions and changes in my business, programs and work schedule.

These 3 questions helped me with that.

They can help you get clarity around your business, mission and needs as well.

Question 1:

What wants to be expressed through me?

No, it’s not an easy question to answer.

But this question is absolutely essential. It helps you:

  • Go within yourself, and tap into your own inner wisdom;
  • Connect to your soul purpose, and
  • Connect to that thing that ONLY you can do, that thing you were born and uniquely suited to do.

One or more answers might come up right away, but it will probably take more time than that. Just keep the question in the back of your mind, and see what comes up.

Once the answers come up, start thinking about HOW you can express your purpose in your business:

What services, programs, products etc. could you turn your purpose into?

Question 2:

What do I need to express this purpose in a way that makes me happy?

  • What do you need?
  • How many hours do you want to work per day, week, month and year?
  • What does your ideal client look like? What boundaries do you need?
  • What don’t you want to put up with anymore?

Imagine that ANYTHING is possible, and you can create ANYTHING and EVERYTHING you want, like and need:

What would your business look like then?

Question 3:

What possible pitfalls or obstacles might be in the way of creating this ideal business of yours?

  • What could get in the way of you creating your ideal business? And how can you prevent this from happening or solve it if it does happen?
  • Maybe you need more knowledge, about business models and marketing and overall entrepreneurship. (This was my biggest obstacle when I started my business)
  • You might need more courage. Or boundaries. Or hire your first or second or third assistant.

This week’s transformational action:

  1. Take some time to answer these questions above.
  2. After that, translate your answers into actions.
  3. What do you need to do?

When will you do it?

Create bite size action steps or take a giant leap.

Whatever you do, act upon the insights you gained.

And remember: the action that seems hardest to take, is most likely the one that will yield the most results.